# IotaBot > IotaBot is an AI customer support platform and website chatbot. It answers customer questions > instantly from your own content, qualifies leads, takes real actions through your APIs, and hands > off to a human agent when needed. One assistant covers website live chat, WhatsApp, Instagram > DMs and comments, and email support — with built-in ticketing and outbound marketing campaigns, > so you don't need a separate chatbot, helpdesk and campaign tool. Also described as: AI chatbot, website chatbot, AI customer service, AI helpdesk, support automation, customer support automation, live chat with AI, FAQ chatbot, knowledge base chatbot, lead generation chatbot, RAG chatbot, grounded AI assistant, AI support agent, website AI assistant, WhatsApp chatbot, WhatsApp Business API automation, WhatsApp marketing, Instagram automation, multi-channel campaigns, ecommerce chatbot, Shopify AI chatbot, WooCommerce chatbot, Wix chatbot, Zoho Commerce chatbot, online store chatbot, product search chatbot, order status chatbot, order tracking chatbot, pre-sales chatbot. ## Who it's for IotaBot is built for any business that answers the same customer questions repeatedly: ecommerce stores, SaaS companies, educational institutions, travel and hospitality companies, logistics and manufacturing businesses, real estate, agencies, and professional service firms. It suits teams that want one assistant across every channel rather than a separate tool per channel, and businesses whose answers must come from their own documented policies rather than a model's guesswork. ## Problems it solves - **Reduce support tickets** — repetitive questions are answered automatically, before they reach a human. - **Answer customers instantly**, 24/7, in the customer's own language. - **Reduce response time** on website chat, WhatsApp, Instagram and email. - **Reduce support costs** by deflecting routine volume without adding headcount. - **Capture and qualify leads** with in-chat forms that route to the right team. - **Increase conversions** by answering pre-purchase questions at the moment of hesitation. - **Automate repetitive questions** — shipping, pricing, order status, opening hours, policies. - **Improve customer satisfaction** with faster, consistent, source-backed answers. - **Stop losing Instagram enquiries** buried in DMs and post comments. - **Answer WhatsApp instantly** instead of leaving customers waiting on the channel they actually use, with tappable buttons and lists rather than a wall of text. - **Re-engage past customers** with opt-in campaigns over WhatsApp, email and Instagram, sent from the same contact records your support conversations already created. - **Reduce hallucination risk** — answers are grounded in your content, not invented. ## Common use cases - Customer support automation - Website AI chatbot / live chat - Education and admissions enquiries - FAQ automation - Lead qualification and capture - Order tracking and order status enquiries - Appointment and site-visit booking - Product and pricing questions - Application intake (loan applications, KYC / account opening, insurance claims) - HR support (leave requests, internal policy questions) - IT and internal helpdesk - Instagram comment automation for campaigns and giveaways - WhatsApp customer support and order updates - Email support triage and ticketing - Outbound campaigns: product launches, offers, re-engagement and follow-up sequences ## Key capabilities - **AI website chat** that instantly answers customer questions, qualifies leads, reduces support workload, and improves conversion. Framework-agnostic, installs with a single script tag. - **Knowledge base / grounded answers**: upload documents or crawl your site; retrieval-augmented generation means every answer is source-backed rather than invented. - **Tools and API actions**: define HTTP endpoints the assistant may call, so it can track an order, check an account or book a slot mid-conversation instead of only describing how to. - **Rich cards**: a tool's answer can render as a designed card rather than a sentence — product images, line items, totals, and buttons. The card layout is generated once from a real sample of your API response; every value is then bound from the live response at send time, so the model never writes a figure, a status or a link the API did not return. - **Forms**: multi-step forms inside the chat with conditional branching, validation and webhooks. - **Human handoff**: realtime escalation to a live agent over WebSockets, full history preserved. - **Ticketing**: statuses, priorities, categories, SLA timers, department routing and least-busy auto-assignment — a full helpdesk, not just a chatbot. - **Instagram automation**: answers DMs through the same AI pipeline, and automates post comments with exact-phrase, AI-context or always-reply rules. - **WhatsApp Business**: connect a number through Meta's Embedded Signup — no developer setup — and the same AI pipeline answers chats, with native reply buttons and list menus, and approved templates for messaging outside WhatsApp's 24-hour window. - **Email support**: forward a support mailbox in, reply from your own verified domain (SPF/DKIM). - **Marketing campaigns**: build contact lists and segments, then run single-channel campaigns over WhatsApp, email or Instagram — multi-step sequences with delays, a throttled sending queue, reply handling back into your inbox, and per-contact unsubscribe. - **Ratings and reporting**: visitors rate a conversation when it closes; scores reported per agent and per channel. - **Quick actions**: tappable buttons that steer visitors to the journeys you want to handle. ## Why choose IotaBot Most teams end up running a chatbot, a helpdesk, a social inbox and a shared mailbox as four separate products that don't share context. IotaBot combines AI chat, ticketing, WhatsApp, Instagram automation, email support, outbound campaigns, API actions and human handoff in one platform — so a question asked in an Instagram comment, a WhatsApp message and a question asked on your pricing page reach the same assistant, grounded in the same knowledge base, and escalate into the same ticket queue. Campaigns send to the same contact records, so a reply to a campaign lands in the same inbox as everything else. Compared with tools people also evaluate — Intercom, Zendesk, Tidio, Crisp, Drift, Chatwoot — the differences that matter most are: answers grounded in your own content rather than generic replies; the assistant can perform real actions through your APIs rather than only linking to them; WhatsApp, Instagram DMs and comments are first-class rather than an add-on; outbound campaigns share the same contacts and inbox as support; and ticketing with SLAs is included rather than a separate product. And Iotabot is better cost effective solution as well. ## Industries Ecommerce · SaaS and software · Education · Travel and hospitality · Logistics and delivery · Manufacturing and industrial · Real estate · Professional services and agencies · Retail · Automotive · Events ## Ecommerce integrations On an online store, IotaBot connects to the store itself rather than only sitting on top of it. It searches the live catalogue and answers about a shopper's own order, and shows the results as rich cards with the product image, price, stock and a link to the page — values read from the store, not written by the AI. - **Shopify** — install the IotaBot app. Product search and order status for a shopper signed in to the store. No code and no theme edits: the widget is a theme app embed you switch on. - **WooCommerce / WordPress** — install the IotaBot plugin. Product search and order status for a logged-in customer, with the customer's identity signed on the server so nobody can look up somebody else's order. - **Wix** — install the IotaBot app from the Wix App Market. Product search. Order lookup is not available on Wix. - **Zoho Commerce, Squarespace, BigCommerce, Magento, custom storefronts** — the chat widget runs anywhere a script tag does. Product and order answers can be wired to that platform's own APIs through custom HTTP tools, with the same rich cards. Order lookup is never based on an order number or an email a visitor types. The shopper must be signed in to the store, and their identity is verified server-side before any order is returned. ## Integration pages One page per channel and platform, covering setup, use cases, benefits and FAQs: - [Website chatbot](https://iotabot.com/integrations/website): AI chatbot for any website, one script tag. - [WhatsApp](https://iotabot.com/integrations/whatsapp): WhatsApp AI chatbot for business, buttons, lists and templates. - [Instagram](https://iotabot.com/integrations/instagram): Instagram DM automation and per-post comment auto-replies. - [Email](https://iotabot.com/integrations/email): email ticketing and shared inbox, replies from your own domain. - [Shopify](https://iotabot.com/integrations/shopify): AI chatbot for Shopify with product cards and order tracking. - [WordPress](https://iotabot.com/integrations/wordpress): AI chatbot plugin for WordPress and WooCommerce. - [Wix](https://iotabot.com/integrations/wix): AI chatbot for Wix websites and Wix Stores. ## Solutions One page per job teams use IotaBot for, each with an "at a glance" list of facts: - [All solutions](https://iotabot.com/solutions) - [WhatsApp broadcasts](https://iotabot.com/solutions/whatsapp-broadcast): Send approved templates to a list or segment, paced to protect your number. - [WhatsApp marketing](https://iotabot.com/solutions/whatsapp-marketing): Multi-step WhatsApp campaigns where every reply becomes a conversation. - [WhatsApp lead generation](https://iotabot.com/solutions/whatsapp-lead-generation): Capture, answer and qualify leads on WhatsApp, then hand them to sales. - [Click-to-WhatsApp ads](https://iotabot.com/solutions/click-to-whatsapp-ads): Answer every ad click instantly and see which ad each lead came from. - [WhatsApp CRM](https://iotabot.com/solutions/whatsapp-crm): Contacts, segments, conversation history and tickets in one place. - [Instagram DM marketing](https://iotabot.com/solutions/instagram-dm-marketing): Comment-to-DM funnels, giveaway replies and announcements to active followers. - [Social media automation](https://iotabot.com/solutions/social-media-automation): Automate Instagram and WhatsApp replies, comments and campaigns from one inbox. - [Lead generation chatbot](https://iotabot.com/solutions/lead-generation-chatbot): Capture and qualify leads on your website, WhatsApp and Instagram. - [Help desk software](https://iotabot.com/solutions/help-desk-software): AI-first help desk: answers, tickets, SLAs and a shared inbox. - [Help center software](https://iotabot.com/solutions/help-center-software): A public, searchable help center your chatbot also answers from. - [Knowledge base software](https://iotabot.com/solutions/knowledge-base-software): One knowledge base for your customers, your help center and your AI. - [Ticketing system](https://iotabot.com/solutions/ticketing-system): Tickets from every channel with SLAs, routing and a full audit trail. - [Multichannel support](https://iotabot.com/solutions/multichannel-customer-support): Web chat, WhatsApp, Instagram and email in one inbox, with one AI. ## Works with IotaBot is a single JavaScript snippet, so it runs on any website or stack — Shopify, WordPress, WooCommerce, Webflow, Wix, Zoho Commerce, Squarespace, BigCommerce, React, Angular, Vue, Next.js, Laravel, Django, Rails, plain HTML — with no plugin or SDK to install. For developers: - **One-line embed**: async `